Friday, March 30, 2007

News: Alström Bros in NY Times

Beer Advocate - Respect Beer.

Just a quick note: I've mentioned before Eric Asimov's great columns in the NY Times. Asimov is the staff wine writer, but is also quite knowledgeable about beer and beer culture. In his most recent installment, Asimov profiles Todd and Jason Alström, founders of the beloved BeerAdvocate website and the new magazine (thanks to Jay Brooks for pointing me to this story).

Asimov advocates well for beer culture. He explains the scene, and does a great job advancing the beer geek cause in a way that is inclusive of all readers. Great to see sincere brewing coverage gaining ground in mainstream media.

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